If it has a lease and a cost structure, this tool tells you the truth — in under 60 seconds.
01
Coffee Shop / Cafe
Volume-based. Know your cups-per-hour number before you sign anything.
02
Restaurant / Bar
High overhead, razor margins. Know your cover count before you open the doors.
03
Retail Store
Foot traffic drives everything. Calculate your minimum daily transactions to survive.
04
Salon / Studio
Appointment-based. Know your break-even seat count before committing to a space.
05
Contractor / Trade
Project revenue. Calculate your minimum billable hours to cover fixed costs.
06
Office / Professional
Low COGS, high margin — but fixed overhead still has to be covered every month.
Enter Your Numbers
Run the Reality Check
Fill in what you know. Leave the rest at zero. Hit Calculate.
01 — Business Profile
Coffee = per cup • Bar = per cover • Contractor = per billable hour
02 — Monthly Fixed Expenses
03 — Sales & Gross Margin
Coffee ~65% • Bar ~70% • Retail ~45% • Service ~80%
04 — Operating Schedule
05
WEEKLY PAYROLL BUILDER
Add every position below. Enter hours per day — weekly gross and benefits calculate automatically. Monthly total auto-feeds the payroll field above and updates your live reality check.
%covers payroll taxes, health insurance & benefits
POSITION / ROLE
$/HR
MON
TUE
WED
THU
FRI
SAT
SUN
HRS/WK
GROSS/WK
+BENEFITS
WEEKLY TOTALS
0
$0
$0
WEEKLY W/ BENEFITS
$0.00
→
MONTHLY PAYROLL ×4.33
$0.00
→
AUTO-FEEDING PAYROLL FIELD ↑
waiting for input
06
CAPITAL EXPENDITURES
One-time startup costs. Enter amounts for each category. Percentage of total and cost per square foot calculate automatically using your square footage from Section 01. Estimated monthly loan payment auto-feeds the Loan Payment field above.
Build your income from the ground up. Add every revenue source below —
price × daily volume × days per week calculates your monthly projection automatically.
Total auto-feeds your Target Revenue field above and updates your live reality check instantly.
REVENUE STREAM / SOURCE
AVG. PRICE ($)
DAILY VOLUME
DAYS / WK
MONTHLY REVENUE
TOTAL MONTHLY REVENUE
$0.00
TOTAL STREAMS
0
→
MONTHLY REVENUE
$0.00
→
AUTO-FEEDING TARGET REVENUE FIELD
waiting for input
08
CASH FLOW RUNWAY
How long can you survive before you break even?
Total cash available before opening day
Auto-filled from your Fixed Expenses above. Override if needed.
Auto-filled from your Revenue Streams above. Override if needed.
Optional. Compounds revenue by this % each month in the projection.
MONTHS OF RUNWAY
—
BREAK-EVEN MONTH
—
CASH AT MONTH 6
—
CASH AT MONTH 12
—
12-MONTH CASH FLOW PROJECTION
MONTH
REVENUE
FIXED COSTS
NET MONTHLY
CUMULATIVE CASH
09
MARKET SIZING SANITY CHECK
How much of your market do you actually need to win?
Total people living within your primary service area
What % of local population fits your customer profile?
Average dollar amount per customer purchase
How many times per month does a typical customer buy from you?
Copy your Break-Even figure from the Live Dashboard above.
Customer Universe
—
Market Revenue Ceiling
—
Customers Needed / Mo.
—
Market Capture % Needed
—
Market Reality
— ENTER DATA
10
GO / NO-GO SCORECARD
Pull your five numbers from the Live Dashboard above. Get your verdict.
Copy these five values directly from your Live Reality Dashboard above, then watch your scorecard calculate instantly.
Copy from your Revenue Streams total above
Copy from your Fixed Costs / Month tile above
Copy from your Cash Flow Runway section above
Copy your total from the Weekly Payroll Builder above x 4.33
Copy your monthly loan payment from the CapEx section above. Enter 0 if none.
Complete Section 09 above
Auto-feeds from Market Sizing Sanity Check
CATEGORY
SCORE
BAR
Enter your five numbers above to generate your Go / No-Go verdict.
Built with the Startup Reality Check at roxvegascloud.com/startup-reality-check
LIVE REALITY CHECK
ENTER YOUR NUMBERS ABOVE
BREAK-EVEN / MONTH
—
BREAK-EVEN / DAY
—
BREAK-EVEN / HOUR
—
FIXED COSTS / MONTH
—
UNITS / HOUR
—
UNITS / DAY
—
UNITS / MONTH
—
REVENUE GAP
—
vs. break-even
BREAK-EVEN / WEEK
—
REVENUE / HOUR NEEDED
—
UNITS TO SELL / DAY
—
UNITS TO SELL / HOUR
—
⚡ Updates live as you type
Numbers Check Out?
Let's Build the Real Thing.
From business systems to automations to brand — Rox Vegas Cloud builds what serious operators need.